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The digital landscape has become a battleground for public figures, with social media serving as a platform for both praise and criticism. A recent heated exchange on X, formerly known as Twitter, between Ola Electric CEO Bhavish Aggarwal and comedian Kunal Kamra highlights the growing tension between consumers and businesses in the age of social media accountability. The conflict arose after Kamra publicly expressed concerns about Ola's service center situation for its electric scooters, a critical issue that has been affecting customer satisfaction and impacting the company's reputation.
Kamra shared an image of EV scooters lined up at an Ola service center, questioning whether Indian consumers are being treated fairly. His post sparked a heated response from Aggarwal, who accused Kamra of posting a "paid tweet" and challenged him to help solve the problems instead of criticizing. The exchange escalated quickly, with both figures trading accusations and insults. Kamra denied the claim of being paid, challenging Aggarwal to prove it and even offering to delete his social media if proven wrong. He countered Aggarwal's offer to help by demanding refunds for dissatisfied customers, emphasizing that accountability was more important than money.
This public spat underscores the growing frustration among customers regarding after-sales support for electric scooters. Ola's market share has been steadily declining since July 2024, highlighting the impact of these customer service concerns. Despite the company's efforts to address the issue by expanding its service network to 1,000 outlets by the end of the year, the public scrutiny triggered by Kamra's post serves as a reminder that customer satisfaction is paramount for any business. The incident also raises important questions about the role of social media in holding companies accountable and whether public figures should engage in such heated exchanges.
Source: ‘Comedian to ban na sake’: Ola CEO fires back at Kunal Kamra on X